What is Twitter called now?Įlon Musk announced in a series of tweets his intentions to do away with all remnants of the app’s iconic bird-related imagery. What exactly that means is still up in the air: are they still called “tweets?” Will users have to access a new web domain? Is something besides the logo changing? Here’s what we know so far about Twitter's transition to X. Though the blue bird remains temporarily hung outside the office and the mobile version of the app still heavily features the old branding, it looks like Twitter’s future as simply “X” is imminent. In another step toward reimagining the company’s image, removal of the original “Twitter” signage on the San Francisco office building began on Monday but was stopped halfway through after local police interfered due to permit issues, NBC reported. Love it or hate it, Elon Musk has made another major change to Twitter.ĭesktop users who have logged on since Monday likely noticed the restyle first when a simple black-and-white “X” greeted them in place of the iconic blue and white bird logo.Īfter announcing his plans to rebrand in a series of tweets over the weekend, saying in one: “And soon we shall bid adieu to the twitter brand and, gradually, all the birds,” Musk posted a photo of a giant “X” projected on Twitter’s headquarters on Monday.
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